Nike's sales surge after controversial Colin Kaepernick 'Just Do It' campaign

Nike's sales surge after controversial Colin Kaepernick 'Just Do It' campaign

The controversial Kaepernick Nike ad aired Thursday during the kickoff game for the 2018 season, and will air during other games for the rest of the season. It also will run online across various music, gaming and entertainment platforms, Nike said.

Kaepernick made the decision to kneel during the national anthem at NFL games in 2016 to highlight police brutality and racial inequality in the US. "I don't think it's appropriate what they did".

Woods, the second most successful golfer ever with 14 major titles, has been careful throughout his career to avoid saying or doing anything that could be construed as political. "It's a lovely spot", Woods said.

After his father critiqued Nike for its campaign with ex-NFL star Colin Kaepernick on Twitter, Donald Trump Jr. chose to take to Instagram to do the same. "It's a attractive spot and pretty powerful people (are) in the spot". "When corporate does things that are outside of golf and outside of my realm, that's what they do".

Sales in particular increased on Monday and Tuesday after Nike debuted its new 30th anniversary campaign and aired a new ad featuring the former San Francisco 49ers quarterback. Some fans responded to Kaepernick's sponsorship deal by cutting or burning gear with Nike's signature swoosh logo.

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The endorsement deal between Nike and Kaepernick has unsurprisingly proven controversial, prompting some to call for a boycott of the company's products.

US President Donald Trump has been a harsh critic of the protests in the past and told rightwing website DailyCaller that he thought Nike was spreading a "terrible message" with the ad.

"I think every athlete, every human, and definitely every African-American should be completely grateful and honored (for Kaepernick)", Williams said.

Brooks Koepka, the PGA Championship victor and two-time U.S. Open champ, said the biggest victor might be the publicity sparked for Nike.

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